ePR stands for Public Relations activities on the Internet. The Internet has become one of the most important spaces for communication between your brand and recipients. The three most important pillars of ePR are: e-mail marketing, presence and activities on social websites and search engine marketing. Well-implemented ePR activities help strengthen the brand image, build a committed community around it, and thus - develop relationships with potential customers. This, in turn, will translate into direct results for your company.